Webhook is a method of sending real-time data from one application to another when a specific event occurs. Webhooks are commonly used in integrations to automate workflows and keep systems in sync.
For example, when a customer makes a purchase on an e-commerce site, a webhook can trigger an instant update in the inventory management system or send a confirmation email.
Webhooks streamline workflows by enabling seamless data transfers between platforms without manual intervention. Marketers use them to automate processes like lead generation, campaign tracking, or user notifications. By integrating webhooks into their systems, businesses improve efficiency, enhance customer experiences, and ensure timely communication across tools and platforms.
