10 best Shopify AI tools for 2025

Managing a Shopify store in 2025 is no easy task. You’re expected to respond instantly to customer questions, personalize every interaction, launch marketing campaigns, and interpret performance data — all at once. And every delay costs visibility, sales, or trust.

Artificial intelligence (AI) tools are changing the way this workflow is handled — for the better. These systems can write product descriptions, run A/B tests, and even chat with customers autonomously. When integrated with the rest of your tool suite, AI improves the quality and speed of how you run your store.

This article covers 10 AI tools designed to solve specific Shopify pain points, from customer service to conversion optimization. We’ll also show how you Jotform AI Chatbot & Live Chat can deliver fast, intelligent responses that keep shoppers engaged and supported around the clock.

AI tools for content creation and store management

Creating content and managing your Shopify store can be time-consuming and resource-intensive. Fortunately, AI tools help automate the routine so you can focus on growing your business.

1. Shopify Magic

Shopify Magic is a suite of AI-powered features within the Shopify platform that automates various aspects of store management. It assists in generating product descriptions, crafting marketing emails, editing images, and even creating blog posts.

Best for: Quickly launching new products; editing images without external software; streamlining store updates

Limitations: AI-generated content often only serves as a starting point; while product description generation supports multiple languages, other features may have limited language options

Pricing: Shopify Magic is free across all Shopify subscription plans; however, certain advanced features, like customer spending projections, may require higher-tier plans

2. Storebuild.ai

Storebuild.ai facilitates rapid Shopify store creation. By inputting basic information, users can generate a fully functional store complete with product listings and design elements.

Best for: First-time store owners; rapid store launches; agencies or freelancers building stores at scale

Limitations: The initial store designs may be somewhat generic; pre-selected products may not perfectly align with all niches

Pricing: Storebuild.ai is free to use, but users are responsible for Shopify subscription fees

AI tools for marketing and sales automation

Marketing and sales are where AI really shows its value, predicting customer behavior, sending the right message at the right time, and personalizing the entire shopping experience.

1. Klaviyo

Klaviyo focuses on automating marketing messaging. It uses AI to help segment audiences, predict optimal send times, and generate subject lines that are more likely to convert. You can build detailed flows based on behavior (like abandoned carts or repeat purchases) and tie them directly to Shopify data for maximum impact.

Best for: Personalized, automated email flows, predictive analytics (e.g., expected next purchase date), seamless integration with Shopify and other marketing tools

Limitations: Can get expensive as your list grows; some advanced features may require A/B testing experience to be used effectively

Pricing: Free for up to 250 contacts and 500 emails; paid plans start at $20 per month and scale with list and email quantities

2. Recart

Recart specializes in AI-powered SMS campaigns designed to bring shoppers back and drive more sales. It syncs with Shopify to send personalized messages — think abandoned cart nudges, shipping updates, or welcome texts. You can also use it to grow your SMS list through pop-ups and chat integrations.

Best for: High-converting abandoned cart recovery, personalized SMS flows triggered by real-time customer behavior, easy integration with existing Shopify data

Limitations: SMS costs can add up quickly at scale, limited email marketing features (focused on SMS)

Pricing: Free to install with usage-based pricing; flat-rate plans start at $200 per user

3. Octane AI

Octane AI helps create product recommendation quizzes that turn casual browsers into buyers. Instead of a one-size-fits-all approach, the quiz collects insights (like skin type, style preferences, or goals) to personalize product suggestions. It’s great for increasing average order value (AOV) and reducing product discovery friction.

Best for: Brands with a wide product range or complex buyer decisions, increasing conversions through personalization, collecting zero-party data for future marketing

Limitations: Not ideal for single-product stores, works best when paired with a strong email/SMS follow-up strategy

Pricing: Starts at $50 per month, with scalable pricing for larger stores

AI tools for customer service and engagement

Customer support is a major friction point for many Shopify stores, especially as traffic grows. The following AI tools can handle inquiries instantly, reduce abandoned carts, and create a smoother path to purchase.

1. Jotform AI Chatbot & Live Chat for Shopify

Jotform’s AI Chatbot & Live Chat app is designed specifically to handle the repetitive questions that slow down your team and frustrate customers. Once connected to your Shopify store, the bot automatically trains on your data (like product info, shipping details, and policies) and starts delivering accurate, human-like responses across multiple channels.

There’s no need to manually script responses. The bot pulls from your product catalog, frequently asked question (FAQ) pages, and policies to offer real-time AI responses via chat, web, and phone. It can be easily customized to trigger actions like booking via Google Calendar or sending updates to Slack. The best part? There’s no coding needed to set up.

Best for: Store owners scaling customer support without hiring more agents; reducing cart abandonment with real-time answers; offering 24/7 support that feels human

Limitations: AI accuracy depends on the completeness of your data, currently supports English only (other languages in development)

Pricing: The free version includes all features with lower limits; paid plans start at $34 per month

2. Boost.ai

Boost.ai brings conversational AI to the browsing and shopping experience. It helps customers find products through natural language search and dynamic filtering, such as “Show me running shoes under $100.” It can also be used to build smart FAQs and automate repetitive questions, reducing support tickets.

Best for: Stores with large or complex product catalogs, improving product discovery through conversational search, reducing support load through automated FAQs

Limitations: Requires more setup than plug-and-play bots, custom integrations may need developer assistance

Pricing: Custom pricing only; typically suited for mid-size to enterprise-level stores

Other useful AI tools for Shopify

Not every AI tool fits neatly into a single category. The following platforms help with everything from visual content to SEO and on-site personalization, giving Shopify merchants more ways to sharpen their store’s focus and stand out.

1. OnModel

OnModel helps solve a common e-commerce challenge: getting high-quality product photos of models without hiring a photoshoot team. Upload a product image (like a shirt or dress), and OnModel uses AI to generate realistic, diverse model photos showing how the item looks when worn. You can choose poses, backgrounds, and model types to better represent your brand.

Best for: Fashion and apparel brands; improving visual merchandising at scale; reducing costs tied to photoshoots

Limitations: Best results still require well-lit, high-resolution product images, AI-generated visuals may require light retouching for realism

Pricing: Free plan available; paid plans start at $9 per month for up to 300 models

2. SEOAnt

SEOAnt streamlines your SEO workflow by automating keyword research, writing optimized meta descriptions, and even adding schema markup. It’s tailored for Shopify and can identify optimization opportunities on product pages, collections, and blogs, making it easier to improve visibility without hiring an SEO expert.

Best for: Shopify store owners who want better SEO without deep technical knowledge; automating repetitive SEO tasks (titles, descriptions, alt text); identifying content gaps with keyword insights

Limitations: Schema implementation may require manual tweaks, competitive keyword strategies still require skilled oversight

Pricing: Free plan available; paid plans start at $23.99 per month

3. Drift AI

Drift AI personalization tools let you create product recommendation widgets tailored to each visitor’s behavior. It tracks browsing and purchase data to surface the most relevant products in real time. Think of it like a smart “You may also like” engine that learns user preferences over time.

Best for: Increasing AOV through intelligent upsells and cross-sells; creating custom product recommendation carousels; personalizing product discovery for returning visitors

Limitations: Can require setup support for full personalization, less effective on e-commerce stores with limited traffic or product variety

Pricing: Free for stores processing less than 10 orders per month; paid plans start at $9.99 per month

How to choose the right AI tools for your Shopify store

With so many AI options available, the real challenge isn’t finding a tool — it’s choosing the right one. The best place to start is with your most time-consuming pain points.

Do you spend hours responding to the same customer questions? AI agents can free up your time and improve response speed. Do you struggle with writing emails or product descriptions? Then, built-in tools like Shopify Magic or more advanced AI marketing tools like Klaviyo are worth exploring.

It’s also important to consider how your tools work together. For example, building a beautiful store with Storebuild.ai is only part of the equation; you also need the ability to guide, convert, and support shoppers once they land. That’s where integrating customer service AI, like Jotform’s live chat, makes a measurable difference. It works alongside your store builder and marketing software to create a smooth customer journey, from the first click to repeat customers.

If you’re new to Shopify, check out our guide on how to sell on Shopify for a broader view of what it takes to run a successful store in 2025.

Get started with Jotform

AI is not experimental or optional — it’s the new standard. The tools featured in this list can help reach and support customers more effectively than ever before.

Jotform AI Chatbot & Live Chat is a great launching pad. It gives your customers instant answers, reduces the burden on your team, and integrates smoothly with the rest of your operations.

Whether you’re building your first store or optimizing an existing one, there’s never been a better time to let AI do the heavy lifting. Give Jotform a try to elevate your Shopify customer service in 2025.

Photo by Andrea Piacquadio