The Best AI Tools for Business: 15 Platforms to Transform Your Workflow

Artificial intelligence is no longer a futuristic concept — it’s a tool businesses everywhere are using today. Whether you want to streamline customer service, optimize workflows, or gain deeper analytics, AI-powered platforms can give you a competitive edge.

The wide range of AI tools available makes it easy for businesses of any size to access technologies like machine learning, natural language processing, and automation. In this guide, we’ll explore 15 of the best AI tools out there that can transform your workflow and help you stay ahead of the curve.

Why businesses need AI tools

You wouldn’t use paper and pencil to track your finances anymore — automation makes you more efficient. AI does the same for businesses, freeing up employee time, reducing costs, and empowering smarter, data-driven decisions.

AI chatbots don’t just answer questions: they analyze sentiment, escalate complex issues, and personalize responses. Predictive analytics help retailers anticipate demand shifts in real time, preventing overstock and lost sales. In finance, AI fraud detection evolves with emerging threats, identifying patterns that human analysts might otherwise miss.

By strategically integrating AI, businesses like yours can enhance performance across all departments. Here are some of the best AI tools to help you get there.

The 15 best AI tools for business

1. ChatGPT

ChatGPT user interface

ChatGPT is a versatile AI assistant that automates content creation, enhances customer interactions, and streamlines business workflows.

Best for: Content generation, customer support, and workflow automation

Developer: OpenAI

Limitations: Can produce inaccurate or outdated information 

Key features:

  • Customizable GPT models for business needs
  • Application programming interface (API) access for automation and integrations
  • Support for multiple languages

Pros/Cons:

  • Enhances productivity by automating responses and content creation 
  • Can be integrated into various business tools via API
  • Is scalable for small businesses and enterprises
  • Accuracy depends on training data and prompts 
  • Can be expensive for heavy API users

Plans/Pricing:

  • Free: Limited access with GPT-3.5
  • ChatGPT Plus ($20 per month): Access to GPT-4, faster response times
  • Pro & Enterprise: Custom solutions with API access and higher usage limits

G2 Rating: 4.7/5

2. Grammarly

Grammarly AI Detector user interface

Grammarly is an AI-powered writing assistant for producing professional, clear, and error-free communication across teams.

Best for: Writing assistance, grammar checking, and business communication

Developer: Grammarly Inc.

Limitations: Default suggestions may not align with brand-specific or technical writing

Key features:

  • AI-powered grammar, spelling, and style suggestions
  • Tone and clarity enhancements for professional communication
  • Integration with email, documents, and web platforms

Pros/Cons:

  • Improves writing clarity and professionalism
  • Works across multiple platforms (email, documents, browsers)
  • Helps maintain brand consistency in communications
  • Advanced suggestions require premium plan
  • Can flag industry-specific language incorrectly

Plans/Pricing:

  • Free: Basic grammar, spelling, and punctuation checks
  • Premium ($12 per month): Advanced style, clarity, and tone improvements
  • Business ($15 per user per month): Team collaboration features and style guides

G2 Rating: 4.7/5

3. Jotform AI Agents

Jotform AI agents help businesses automate engagement and workflows. Use them to transform traditional contact forms into interactive, conversational experiences — no coding required. Jotform’s agents learn from the data you provide, helping you ask relevant questions, respond to customer inquiries, and streamline data collection. 

Create your first AI-driven form in just a few steps:

  1. Start from scratch, use a template, or clone an existing form
  2. Train the AI using documents or URLs
  3. Customize the agent using the no-code Agent Builder

Explore some of Jotform’s agents here: Business Registration AI Agents | Small Business AI Agents | Business Report AI Agents

Best for: Automating data collection and enhancing form-based workflows

Developer: Jotform

Limitations: AI capabilities are dependent on the quality of data users provide, and advanced customization requires more setup 

Key features:

  • AI-powered agents for dynamic, conversational forms
  • Customizable AI training using documents and URLs
  • No-code agent builder for streamlined automation

Pros/Cons:

  • Simplifies data collection with AI-driven conversations
  • Customizable agents fit business-specific needs
  • Requires no coding for setup and deployment
  • Requires training input for optimal performance
  • Advanced features require paid plans

Plans/Pricing:

  • Starter (free): Includes AI agents, monthly phone calls, and knowledge base access with limited usage
  • Bronze ($34 per month): Supports up to 25 agents, 10,000 conversations, and 100,000 sessions
  • Silver ($39 per month): Ideal for small to mid-sized businesses, offering 50 agents, 100,000 conversations, 1,000,000 sessions, and 100 call minutes
  • Gold ($99 per month): Provides the highest limits outside of Enterprise
  • Enterprise (custom pricing): Unlimited agents, conversations, sessions, knowledge base, and 1,000 minutes

G2 Rating: 4.7/5

4. Zapier

AI by Zapier user interface

Zapier helps connect thousands of apps without native integrations, allowing businesses to effortlessly streamline repetitive tasks.

Best for: Workflow automation and app integrations

Developer: Zapier Inc.

Limitations: Integrations through Zapier can be clunky to work with when compared to direct integrations 

Key features:

  • AI-driven workflow automation across thousands of apps
  • No-code interface for building custom workflows
  • Multi-step automation with conditional logic

Pros/Cons:

  • Saves time by automating repetitive tasks
  • Supports thousands of app integrations
  • User-friendly, requires no-code for setup
  • Advanced workflows require paid plans
  • Can become complex for large-scale automation

Plans/Pricing:

  • Free: 100 tasks per month, limited features
  • Starter ($19.99 per month): 750 tasks, multi-step Zaps
  • Professional ($49 per month): 2,000 tasks, premium app integrations
  • Team ($69 per month): Unlimited users, shared Zaps
  • Company (custom pricing): Advanced security, dedicated support

G2 Rating: 4.5/5

5. Notion AI

Notion AI user interface

Notion AI is a smart writing and organization tool that enhances productivity by seamlessly summarizing, generating, and structuring content.

Best for:
Knowledge management, powerful docs, and team collaboration

Developer: Notion Labs Inc.

Limitations: Customization is limited when compared with dedicated AI writing tools 

Key features:

  • AI-powered writing assistance for notes, documents, and brainstorming
  • Smart organization and summarization of content
  • Seamless integration with Notion’s workspace for collaboration

Pros/Cons:

  • Enhances productivity with AI-generated content and summaries
  • Works within Notion’s all-in-one workspace
  • Helps teams organize and retrieve information quickly
  • AI features are locked behind a paid plan
  • Integration partners are limited

Plans/Pricing:

  • Free: Basic features without AI
  • Plus ($8 per user per month): Collaboration tools, file uploads
  • Business ($15 per user per month): Advanced admin controls, AI features
  • Enterprise (custom pricing): Security, compliance, and admin controls

G2 Rating: 4.7/5

6. HubSpot AI

HubSpot AI user interface

Hubspot AI is a powerful marketing, sales, and customer service suite that helps improve customer engagement through automation.

Best for: Marketing automation, sales optimization, and customer relationship management (CRM)

Developer: HubSpot

Limitations: CRM data may be biased or inaccurate 

Key features:

  • AI-powered content generation for marketing and sales
  • Predictive lead scoring and customer insights
  • Chatbots and automated customer support tools

Pros/Cons:

  • Streamlines marketing, sales, and customer service
  • AI-driven insights improve lead conversion and engagement
  • Integrates seamlessly with HubSpot’s full CRM suite
  • Can risk losing the human touch that customers value
  • Can be overwhelming for small businesses

Plans/Pricing:

  • Free CRM: Basic tools for contact management
  • Starter ($15 per month per seat): Basic automation and marketing tools
  • Professional ($800 per month): AI-powered insights, automation, and reporting
  • Enterprise ($3,600 per month): Advanced AI analytics, custom reporting, and enterprise-level automation

G2 Rating: ✰ 4.4/5

7. Fireflies.ai

Fireflies

Fireflies.ai is an AI-powered meeting assistant that transcribes, summarizes, and organizes conversations to promote smooth collaboration.

Best for: Meeting transcription, note-taking, and team collaboration

Developer: Fireflies.ai

Limitations: Accuracy varies depending on audio quality and accent, which can slow down extensive projects 

Key features:

  • AI-powered transcription and summarization of meetings
  • Searchable voice notes with speaker identification
  • Integrations with Zoom, Microsoft Teams, and Google Meet

Pros/Cons:

  • Automates meeting documentation and note-taking
  • Integrates easily with video conferencing platforms
  • Searchable transcripts retrieve information quickly
  • Free plan has limited transcription minutes
  • Requires human review to ensure complete accuracy

Plans/Pricing:

  • Free: Limited transcription and storage
  • Pro ($10 per user per month): Extended transcription minutes, unlimited AI summaries, and smart search filters
  • Business ($19 per user per month): Meeting video captures, unlimited integrations, and analytics
  • Enterprise (custom pricing): Advanced data retention, onboarding, and compliance features

G2 Rating: 4.8/5

8. Copy.ai

Copy

Copy.ai is a content generation tool that helps users create compelling marketing copy, blog posts, and social media content in seconds.

Best for: Marketing copy, content generation, and social media writing

Developer: Copy.ai

Limitations: Long-form content is difficult to generate and may lack originality 

Key features:

  • AI-driven content creation for blogs, ads, and social media
  • Pre-built templates for different content formats
  • Multi-language support for global businesses

Pros/Cons:

  • Speeds up content creation for marketing teams
  • Easy-to-use interface offers templates for various needs
  • Supports multiple languages for diverse audiences
  • Requires human editing for brand consistency
  • Free plan has limitations on usage

Plans/Pricing:

  • Free: 2,000 words per month, limited large language models
  • Pro ($49 per month): Unlimited words, priority support, and advanced tools
  • Advanced ($249 per month): Up to 5 seats, 2,000 workflow credits, workflow builder access

G2 Rating: 4.7/5

9. Pictory

Pictory user interface

Pictory is an AI-powered video creation platform that transforms text and blog content into engaging, professional-quality videos.

Best for: AI-powered video creation and content repurposing

Developer: Pictory.ai

Limitations: Limited creative control can give videos a generic production feel, making it difficult to conform to brand guidelines 

Key features:

  • AI-powered video generation from text and blog content
  • Automatic captioning and summarization
  • Stock media and voiceover integration

Pros/Cons:

  • Transforms text into engaging video content
  • Saves time with automated editing and captions
  • Requires no video editing experience
  • Requires team plan for more than one user
  • Does not offer free version

Plans/Pricing

  • Starter ($19 per month): No watermark, 200 video minutes, support for seven languages
  • Professional ($39 per month): 600 video minutes, access to videos from Getty Images, 120 minutes of ElevenLab’s AI voices
  • Professional ($99 per month): 1,800 video minutes, three or more users, 240 minutes of ElevenLab’s AI voices
  • Enterprise ($975+ per month): Custom minutes, 10+ users, custom minutes for ElevenLab’s AI voices

G2 Rating: 4.7/5

10. Beautiful.ai

Beautiful

Beautiful.ai is a smart presentation tool that automates slide design, helping users create polished, visually appealing decks effortlessly.

Best for: AI-driven presentation design and slide automation

Developer: Beautiful.ai

Limitations: Customization options limit design flexibility for more seasoned professionals 

Key features:

  • AI-powered slide formatting for professional presentations
  • Pre-designed smart templates with automated layouts
  • Collaboration tools for teams

Pros/Cons:

  • Speeds up slide creation with AI-driven design
  • Ensures clean, professional-looking presentations
  • Makes team collaboration easy
  • Font options are limited
  • No free plan is available

Plans/Pricing:

  • Pro ($12 per month): Unlimited slides, premium templates
  • Team ($40 per user per month): Team collaboration, shared asset library, integration with Salesforce
  • Enterprise (custom pricing): Branding controls, unlimited team resources, and user provisioning

G2 Rating: 4.7/5

11. Timely

Timely user interface

Timely is an AI-driven time-tracking tool that automatically records work activity, helping businesses optimize productivity and resource allocation.

Best for: Automatic time tracking and productivity insights

Developer: Memory AS

Limitations: Initial setup and ensuring user adoption across the company can be challenging 

Key features:

  • AI-powered automatic time tracking across apps and tasks
  • Real-time project tracking with billable hours insights
  • Integrations with project management and accounting tools

Pros/Cons:

  • Provides clear visualization of tasks and contributions
  • Offers multi-platform support
  • Integrates with tools like Asana, Trello, and QuickBooks
  • AI-generated time tracking may require manual adjustments
  • UI and UX for admins are clunky

Plans/Pricing:

  • Starter ($11 per user per month): Automatic time tracking, project monitoring, and AI time categorization
  • Premium ($20 per user per month): Accounting tool integration, budget management, project management sync
  • Unlimited ($28 per user per month): Unlimited usage, Azure User Management, capacity management and reporting
  • Enterprise (custom pricing): Premium Timely team training, tailored onboarding, and setup

G2 Rating: 4.8/5

12. Reclaim.ai

Reclaim

Reclaim.ai is a smart scheduling assistant that automates time blocking. It helps users prioritize deep work while keeping meetings and personal time well organized.

Best for: AI-driven scheduling and calendar management

Developer: Reclaim.ai

Limitations: Testing its usefulness can be difficult with only three habits available on the free plan 

Key features:

  • AI-powered scheduling to optimize meetings and focus time
  • Task automation and priority-based calendar adjustments
  • Integrations with project management tools like Asana and Slack

Pros/Cons:

  • Automates scheduling to reduce meeting conflicts
  • Helps users prioritize deep work and minimize distractions
  • Integrates seamlessly with popular productivity tools
  • Customization is limited for AI-driven scheduling
  • Doesn’t work with other popular calendars like Outlook

Plans/Pricing:

  • Free: Basic scheduling automation, limited tasks
  • Starter ($8 per user per month): More scheduling flexibility and integrations, unlimited habits
  • Business ($12 per user per month): Unlimited scheduling links, smart meetings, and up to 100 seats
  • Enterprise (custom pricing): 100+ seats, SSO & SCIM provisioning

G2 Rating: 4.8/5

13. Synthesia

Synthesia user interface

Synthesia is a cutting-edge AI video generator that creates professional, human-like videos using AI avatars and voiceovers — no filming required.

Best for: AI-generated video creation and training content

Developer: Synthesia Ltd.

Limitations: Avatar facial movements can appear clunky, and AI voices can lack emotional depth

Key features:

  • AI avatars and voiceovers for realistic video narration
  • Text-to-video conversion with multiple language support
  • Pre-built templates for professional video creation

Pros/Cons:

  • Speeds up video production without the need for actors or filming
  • Supports over 120 languages and diverse AI avatars
  • Easy-to-use interface offers drag-and-drop functionality
  • Videos still require manual intervention to ensure quality
  • Doesn’t offer one-to-one personalization features

Plans/Pricing:

  • Free: One editor, three minutes of video, nine AI avatars
  • Starter ($18 per month): Remove Synthesia logo, 140+ languages, ability to download videos 
  • Creator ($64 per month): Five personal avatars, AI dubbing, API access
  • Enterprise (custom pricing): Brand kit, one-click translation, unlimited personal avatars

G2 Rating: 4.7/5

14. Fathom

Fathom user interface

Fathom is an AI-powered meeting assistant that automatically transcribes, summarizes, and highlights key insights from video calls to enhance productivity.

Best for: Meeting transcription, summarization, and insights

Developer: Fathom Video Inc.

Limitations: Free plan limits advanced summary to five calls per month and CRM sync features to three users 

Key features:

  • AI-powered real-time meeting transcription and highlights
  • Automatic summary generation for quick review
  • Integrations with Zoom, Google Meet, and Microsoft Teams

Pros/Cons:

  • Automates meeting notes for improved productivity
  • Provides instant summaries and key highlights
  • Integrates seamlessly with major video conferencing tools
  • Templates are not available on free or premium plans
  • Can only transcribe online meetings, not audio or video files

Plans/Pricing:

  • Free: Basic transcription and meeting summaries, AI features limited to first five calls
  • Premium ($15 per user per month): Unlimited AI meeting summaries, AI action items, and AI follow-up emails
  • Team Edition ($19 per user per month): Team collaboration, recordings, and customer view
  • Team Edition Pro ($29 per user per month): SSO integration, deal view, and custom data retention policies

G2 Rating: 5/5

15. Claude AI

Claude AI user interface

Claude AI is a conversational AI assistant designed for research, automation, and business productivity, offering a strong focus on safety and transparency.

Best for: AI-powered chat, research, and business automation

Developer: Anthropic

Limitations: Can provide false positives so users are responsible for fact-checking to ensure accuracy of information

Key features:

  • AI-powered text generation and summarization
  • Context-aware responses for business and research use cases
  • Focus on safety, transparency, and ethical AI

Pros/Cons:

  • Offers strong contextual understanding of complex queries
  • Provides safe and responsible AI interactions
  • Is useful for automation, knowledge retrieval, and content creation
  • Is not as widely available as other AI chat tools
  • AI responses can be overly verbose

Plans/Pricing:

  • Free: Cross-platform access, information about images and docs, access to one of the latest models
  • Pro ($18 per month): More usage than free, more models, early access to new features
  • Team ($25 per month): More usage than pro, central billing and admin, collaboration features
  • Enterprise (custom pricing): More usage than Team, expanded context window, SSO support

G2 Rating: 4.5/5

Choosing the right AI tool for your business

With so many AI-powered tools available, selecting the right one for your business requires careful evaluation. Here are some key factors to consider when making your decision:

1. Define your business goals

Start by identifying what you need AI to accomplish. Are you looking to automate tasks, enhance customer interactions, generate content, or analyze data? 

2. Consider budget and pricing

AI tools vary widely in price, from free basic plans to costly enterprise-level solutions. Some function as standalones, while others require a broader platform for access. Assess your budget and compare pricing tiers to find a solution that fits your needs. 

3. Evaluate scalability

Your chosen AI tool should be able to grow with your business. Consider whether the platform can handle increasing workloads, user demands, and features as your company scales.

4. Assess usability

An AI tool should simplify processes, not add complexity. Look for user-friendly interfaces, short learning curves, and tools that don’t require extensive training to implement and manage.

5. Check integration capabilities

AI tools work best when they can seamlessly integrate with your existing software stack. Make sure the platform supports integrations with any CRMs, project management tools, and other software you currently use.

By considering these five factors first, you can choose an AI tool that aligns with your needs, budget, and long-term growth strategy.

AI has become an integral part of most business conversations about technology, and with good reason. It’s rapidly transforming business operations. Here are some trends to keep on your radar:

  • AI-driven autonomous decision-making: Future AI systems will provide insights and make autonomous business decisions in areas like supply chain management, financial forecasting, and customer service, reducing the need for human intervention in complex operations.
  • Emotionally intelligent AI: AI is advancing to recognize tone, sentiment, and intent more accurately, leading to more human-like interactions in customer service, sales, and team collaboration.
  • AI-powered workforce optimization: AI will dynamically adjust workloads, predict burnout, and suggest real-time productivity improvements, making workforce management more proactive and adaptive.
  • Self-learning AI models: Future AI will not rely solely on human input — it will continuously improve by learning from real-time business data, reducing the need for manual retraining.
  • AI-powered negotiation and contracting: Businesses will use AI to analyze, draft, and negotiate contracts, ensuring better terms, compliance, and risk management with minimal human oversight.

As AI systems become more autonomous, adaptable, and context-aware, businesses that integrate these innovations early will gain a major competitive edge.

Using AI to transform your workflow

AI is quickly becoming a necessity for any business looking to scale, automate, and innovate. From workflow automation and customer engagement to smarter decision-making, AI tools are reshaping how businesses operate.

The 15 platforms we’ve covered here can help businesses of all sizes streamline operations in an increasingly AI-driven world. Whether you’re looking for content creation, automation, or analytics, choosing the right AI tool can help you unlock new levels of productivity and growth. Now is the time to explore which AI platforms can best boost your business strategy.

Photo by: lookstudio

AUTHOR
Jotform's Editorial Team is a group of dedicated professionals committed to providing valuable insights and practical tips to Jotform blog readers. Our team's expertise spans a wide range of topics, from industry-specific subjects like managing summer camps and educational institutions to essential skills in surveys, data collection methods, and document management. We also provide curated recommendations on the best software tools and resources to help streamline your workflow.

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