9 best no-code chatbot builders in 2025

9 best no-code chatbot builders in 2025

As a freelance writer, I frequently get the opportunity to try out new technologies while I’m conducting research for new assignments. Chatbots in particular have fascinated me for a few years now. Who wouldn’t want to have such a dedicated agent around to answer all those frequently asked (and easily answered) questions from visitors to your site, leaving your team members free to focus on issues that require more human attention? It’s a no-brainer — using a chatbot is an easy way to add value for your customers and increase both engagement and customer satisfaction.

However, the world of chatbots can be a mixed bag, and if you’re not careful you might find yourself with whopping additional costs, starting with the cost for IT consultants to code and deploy your new tool. I’ve found some chatbots require a degree of technical skill and expertise that most business owners and marketers simply don’t possess. Thankfully, there are now various no-code chatbot tools available. But which are the best and most reliable? And how can you tell which chatbot builder is best for you and your business?

What is a no-code chatbot builder?

No-code chatbot builders are software tools that allow you to create different types of chatbots and then upload that chatbot to your website, without the need for expertise or experience in coding. No-code chatbot builders level the playing field and open up the world of chatbot marketing and customer service to anyone, regardless of programming knowledge.

For example, a small bakery owner could set up a chatbot to answer common questions about store hours, custom cake orders, and delivery options in just a few clicks. An e-commerce site could answer basic questions for shoppers — a link to your size guides, for example, or any promotions currently offered on specific items. Moreover, chatbots aren’t just for customer service. Marketers can also use chatbots to collect customer emails, offer discounts, or guide visitors to the right product. A well-designed chatbot can even increase conversion rates and radically improve your customer satisfaction levels.

No-code builders utilize user-friendly features to help you build your bot. Drag-and-drop features let you arrange elements. Intuitive interfaces help you navigate the tools used to build the chatbot, and prepackaged templates make it as easy and simple as humanly possible to create your own chatbot quickly. With easy installation processes, these platforms and tools simplify the building process so that anyone can do it.

The 9 best no-code chatbot platforms

I’ve tried a lot of chatbot builders over the last several months. While most of them get the job done adequately, some simply stand out from the crowd for added value, special features, ease of use, breadth of appeal, or some combination of these characteristics. I’ve pulled together nine of the best no-code chatbot builders in the list below, with additional information about use cases, pros and cons, pricing, and more — all to help you find the chatbot platform that works best for you.

1. Jotform

Best for: People already using Jotform; those who want a unified platform for business form creation and intake

Developer: Jotform, Inc.

Key features: The Jotform AI Chatbot Builder gives you an easy way to create and customize a chatbot within minutes. Improve your chatbot’s performance by manually entering information, adding links, uploading documents, or entering questions and answers. You can explore a variety of ready-to-use templates that can be adapted for different industries. Additionally, you can enhance the online chatting experience, manage customer inquiries, and more with e-commerce artificial intelligence (AI) chatbots. What’s more, Jotform’s AI Chatbot Builder also helps your sales and marketing teams generate leads.

Pros:

  • No-code tools that make the chatbot-building process relatively easy
  • Customization options to help you brand the chatbot appropriately for your business with fonts, colors, and more
  • A simple embedding process that lets you place the chatbot on any page of your website
  • Several templates to choose from

Cons:

  • Customization and other options might be limiting for some free plan users
  • May be more than you need, especially if you don’t already use Jotform

Plans/pricing: Jotform’s Starter plan is free and provides access to all features, including 5 chatbots; 100 monthly conversations; 10,000 monthly sessions; 250 monthly SMS; and a knowledge base with up to 1 million characters. Paid plans start at $34 per month, paid annually, and go up to $99 per month, with graduated increases in access to the same features. The Enterprise plan is also available for custom quotes.

G2 rating: 4.7/5 (3,466 reviews)

2. ManyChat

User Interface of ManyChat

Best for: Content creators and small to medium-sized businesses who rely heavily on Facebook and Instagram in marketing workflows

Developer: ManyChat, Inc.

Key features: ManyChat offers user-friendly tools to create complex customized chat flows through its visual flow builder. Growth tools help you send broadcasts and messaging sequences to users. I especially appreciated the simplified tools that let you seamlessly transfer users from chatbot to live human agents. A drag-and-drop interface makes building the chatbot far less complex. Take advantage of several available integrations, including customer relationship management (CRM) software, Zapier apps, and more.

Pros:

  • Lets users integrate the chatbot on popular messaging platforms including Facebook Messenger, Instagram, WhatsApp, SMS, and Telegram
  • Clean, user-friendly interface requires very little time to master
  • Allows users unlimited custom fields and tags for tighter control over chat flows

Cons:

  • Basic plan offers limited access to AI features
  • Multilingual translations can be challenging

Plans/pricing: ManyChat offers three plans, including a free plan, a Pro plan that costs $15 per month, and a custom quote plan for larger enterprise needs. Each plan gives the user increased access to features such as supported channels, custom flows to specified limits, and more liberal access to support channels.

G2 rating: 4.6/5 (150 reviews)

3. Chatbase

Chatbase Landing Page

Best for: Small to medium-sized businesses with no access to coding expertise that want to shore up customer service systems

Developer: Chatbase.co, Inc.

Key features: Chatbase offers customizable templates that users can build on, update, and revise. It uses Generative Pre-Trained Transformer (GPT)-powered AI tools to generate accurate and highly responsive answers to customer inquiries, leading to a more natural-sounding conversational flow, especially for more complex customer service inquiries. Users can train the bot on their own data, FAQs, and documents for better performance.

Pros:

  • User-friendly AI interface to help you build your chatbot
  • AI leads to better, more human-sounding conversations between the user and chatbot

Cons:

  • Chatbot answers depend on training input, meaning that those responses are only as accurate as the information that the bot is trained on
  • Advanced features are only available in higher-priced tiers, not the free basic plan

Plans/pricing: Users can choose from four plans ranging from free to $500 per month. The free plan offers 100 message credits per month; a single AI agent; and a limit of 10 links to train the chatbot on. The top-level plan offers 40,000 message credits per month; 3 AI agents; and access to advanced analytics.

G2 rating: 4.7/5 (11 reviews)

4. Chatfuel

User Interface of Chatfuel

Best for: Small to medium-sized B2C businesses that are heavily active on social media

Developer: Chatfuel, Inc.

Key features: Chatfuel helps users embed responsive chatbots in social media platforms including Facebook Messenger, Instagram, WhatsApp, and Telegram. The powerful visual flow editor, plus drag-and-drop builder tools, let you create customized, streamlined conversational flows for tighter control and smoother chats. Integration with Facebook Ads means you can drive more sales through Messenger. You can also add Chatfuel to your Shopify store to create a smoother and more satisfying experience for your customers.

Pros:

  • Simplified user interface means anyone can create a chatbot easily
  • Robust analytics and data reporting help you optimize your service and marketing processes for better results

Cons:

  • Only supports a few named platforms; if you need a chatbot for other contexts or digital assets, you’ll have to choose a second chatbot builder
  • More advanced features are limited to higher-cost plans

Plans/pricing:

Chatfuel offers two types of plans: Business and Enterprise. Choose either Facebook and Instagram (Business plan starts at $23.99 per month, and Enterprise starts at $300), or WhatsApp (Business plan starts at $34.99 per month, while Enterprise starts at $300). Users on all plans get access to Chatfuel’s intuitive flow builder, free templates, lead management tools, and access to live chat and email support.

G2 rating: 4.4/5 (45 reviews)

5. Botsify

Botsify Landing Page

Best for: Businesses that want a simple, straightforward chatbot and don’t need more bells and whistles

Developer: Botsify, Inc.

Key features: Botsify’s use of AI helps your chatbot deliver more responsive answers to customer inquiries. When the customer needs a live human agent, the transfer of the conversation is smooth and timely. Analytics help you optimize the chatbot’s parameters and performance for a smoother customer experience and even better marketing and sales results.

Pros:

  • Botsify’s integrations with social media and other platforms (such as Slack) make embedding a breeze.
  • Drag-and-drop tools simplify the building process

Cons:

  • AI-powered tools aren’t as broad and robust as other builders
  • Limited customization options mean branding is likewise limited

Plans/pricing: Choose between “Do It Yourself” and “Done For You” plans. The DIY plan ($49 per month) is probably best for content creators, freelancers, and lean startups. It includes two chatbots and up to 5,000 users per month, although users can pay $10 for an additional 10,000 users. The Done For You plan is $149 per month for an unlimited number of users, priority support access, and white label dashboard and reselling rights.

G2 rating: 4.2/5 (11 reviews)

6. HubSpot

HubSpot Landing Page

Best for: Businesses that plan to use or are already using HubSpot

Developer: HubSpot, Inc.

Key features: HubSpot brings a long history of comprehensive sales and marketing support for businesses of all sizes to its products, including its chatbot builder. HubSpot’s visual flow editor helps you exercise more precise control over the way the chatbot responds to inquiries and navigates customer conversations.

Pros:

  • Customizable templates help broaden design choices
  • Robust analytics and reporting help users optimize support, sales, and marketing processes
  • Free use means anyone can take advantage of HubSpot’s tools

Cons:

  • Setup and configuration can be technically overwhelming for beginners
  • For large companies, the enterprise-level plan may be out of the price range

Plans/pricing: HubSpot offers its chatbot builder free of charge. Although you’ll need to sign up for an account, that process requires no credit card.

G2 rating: 4.4/5 (12,358 reviews)

7. Landbot

User Interface of Landbot

Best for: Beginners from small to medium-sized businesses with little to no technical knowledge or experience

Developer: Landbot.io

Key features: Landbot uses simplified tools to let anyone build a chatbot, even without programming skills. Users can also create chatbots for WhatsApp and for websites. An easy-to-learn drag-and-drop interface plus branding options help SMBs get their chatbots running in minutes.

Pros:

  • Free version available, allowing even solo entrepreneurs and those with limited budgets to get a chatbot built and operational
  • Several integrations available to create more streamlined workflows

Cons:

  • Integrations unavailable in free plan
  • Restrictions on number of conversations allowed per plan
  • No Facebook connection

Plans/pricing: Landbot has four plans to choose from, each with additional features and fewer restrictions. The Free Forever plan is best suited for individual freelancers and content creators. It includes 100 chats per month as well as access to basic flow tools and limited integrations (Zapier, Slack, Sendgrid, and Google Analytics). Other plans range from $45 per month to $450 or more for the customized enterprise plan. Additional features and advanced tools are available at higher levels, with priority support accessible by enterprise subscribers.

G2 rating: 4.7/5 (316 reviews)

8. Ada

User Interface of Ada

Best for: Medium-sized to large companies with the resources to invest in a premium platform

Developer: Ada Support, Inc.

Key features: Ada offers conversational AI and natural language processing (NLP) for better comprehension and response to customer inquiries. The visual chat flow builder helps simplify the process of creating more complex flows. Ada lets users deploy chatbots for several platforms.

Pros:

  • Over 30 built-in integrations
  • Robust analytics and reporting for better chatbot performance

Cons:

  • No real pricing transparency; if you’re considering subscribing, you’ll need to request a custom quote.
  • If you’re managing multiple chatbots, you may find aggregating the data for all of them to be a challenge.
  • Some users report that Ada’s AI has difficulties with complex inquiries.

Plans/pricing: Ada does not disclose its pricing terms on its website. You’ll have to contact the company directly for custom pricing and quotes.

G2 rating: 4.6/5 (154 reviews)

9. Intercom

Fin Landing Page

Best for: Small to medium-sized businesses who will need a product that scales easily

Developer: Intercom, Inc.

Key features: Intercom’s drag-and-drop builder is particularly intuitive and simple to use, even for complex interactions. Integration with Intercom’s powerful AI customer service agent, Fin, is especially useful for businesses that need their chatbots to manage intricate conversations and operations. Initiating proactive messaging campaigns with targeted in-app and email sequences will give you more precise customer targeting and increased engagement levels. Robust analytics and reporting tools give users highly actionable insights to help optimize your chatbot’s performance.

Pros:

  • Extensive integration functions for a wide variety of third-party applications, including CRMs, marketing platforms, and even help desk tools
  • Intuitive, user-friendly interface is more accessible for users who don’t have a lot of technical expertise
  • Straightforward, simplified configuration and deployment processes
  • Other tools like product tours, marketing workflow automation, live chat, and more help deliver a more seamless user experience for both subscribers and customers

Cons:

  • Although setup and deployment are user friendly, some new users can find the interface complex and may face a steeper learning curve to fully explore the platform’s functions
  • Costs may rise quickly, meaning a price that initially seems acceptable might not be if a user wants access to advanced features or increases its usage
  • Limited support for some platforms, including WhatsApp and Facebook Messenger

Plans/pricing: Intercom pricing ranges from $29 to $132 per month per seat, when paid annually. Each plan is targeted toward specific audiences, from individual freelancers to small and growing companies to large enterprises. Each plan gets access to Intercom’s AI Agent, Fin, for $0.99 per resolution. Intercom also offers access for users who want to add its tools to an existing platform, such as Zendesk or Salesforce, for $49 per month and up to 50 resolutions.

G2 rating: 4.5/5 (3,339 reviews)

Which no-code chatbot builder is right for you?

With so many chatbot builders on the market now, I’ve found that there’s always at least one solid choice for every business regardless of size or industry. It’s important to test out a potential builder first, so I’d strongly advise taking full advantage of free trial periods or free plans before committing to one platform.

By all means, don’t take my word for it — look for independent reviews, consider the features and pricing of each available plan, and explore a few builders for yourself. Once you’ve found the best option for you, prepare to save valuable time for your staff and radically improve your customer service experience and conversion rates.

AUTHOR
A journalist and digital consultant, John Boitnott has worked for TV, newspapers, radio, and Internet companies for 25 years. He’s written for Inc.com, Fast Company, NBC, Entrepreneur, USA Today, and Business Insider, among others.

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